2/13/13

WHAT'S MOBILE?

It is more than a family of technologies that can be used in mobility and it's more than a bunch of activities made ​​using these technologies.
It's a state of mind, which determines attitudes and social behavior, which determine the adoption of some technological equipments. A "brainframe" - in other words.
"Mobile" is an experience that gradually, at different rates depending on the individual, is more and more intertwining with the lives of people, changing not only behaviors but also how they look at life.
If previously the dimension of mobility was severely limited, today it enjoys the same freedom of all other social dimensions, freed from technological constraints. Can be 'filled' with exactly the same things and the same intentions of virtual life in the broadest sense.

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